Swaddle Creative

5 WAYS YOU CAN USE ILLUSTRATION IN YOUR BUSINESS

Think illustration is just pretty pictures and children’s books? Well, think again!

If you’re looking for a way to get noticed in a sea of similar businesses, illustration could just be the way to do it…

These days, I illustrate a lot. And I love it. However, it seems to me that a lot more business owners could benefit from using illustration to help them stand out from the crowd.

Sometimes when people think of illustration they think of children’s imagery and cartoons – they worry that it won’t fit in with a ‘serious’ business image. This couldn’t be further from the reality! Illustration can be subtle, sophisticated and – if necessary – serious. Infact, it can be downright classy! There are so many approaches you can use, there’s definitely a style out there for everyone.

In today’s video, I’m sharing five ways that you could use illustration in your business that you may not have considered.

Laura did a great job of helping me to establish a brand identity and design a fantastic logo… She listened carefully to all of my ideas/ramblings and somehow managed to make sense of them to design a logo that really sums up the ethos of the company. It was an absolute pleasure to work together and I wouldn’t hesitate to use Laura again for future projects.

ANGELA KARAMATH // AK SPORT

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